Director Of Marketing

Essential Pregnancy Services - 93rd Street - Omaha

Sales & Marketing


Name of Facility: Essential Pregnancy Services
3171 N 93rd St
Omaha, Nebraska

Submitted By

Name: Dennis Waggoner


Department: Marketing
Reports to: Executive Director

Principal Duties and Responsibilities

Serve on the leadership team. Responsible for overseeing and executing all marketing initiatives.
Develop, implement, and analyze all marketing strategies. Execute project plans with organizational excellence to
meet deadlines within budget. Lead a healthy collaborative team and inspire fearless creativity.

● Commitment to the mission, core values, and services provided by EPS.
● Display strong leadership and management skills to motivate and inspire a team of creative professionals.
● Direct multiple project plans simultaneously with organizational excellence.
● Manage the marketing budget and allocate resources effectively to achieve maximum ROI.
● Measure and analyze the effectiveness of marketing campaigns, allowing wisdom to influence change.
● Analyze market trends, consumer behavior, and competitor activity to identify opportunities and threats.
● Manage the development of marketing materials, including the visuals and messaging of advertising,
collateral, and digital content.
● Collaborate, brainstorm and strategize with cross-functional teams, including Advancement, Life Services,
and Health & Wellness to ensure all marketing initiatives are aligned, integrated, and on-brand.
● Incorporate new marketing trends and technologies when appropriate.
● Familiarity with marketing automation tools and technologies including analytics tools.
● Perform other duties as assigned by the Executive Director.
Additional Responsibilities
● Co-lead monthly all-staff meetings.
● Attend weekly leadership team meetings.
● Lead regular marketing team meetings.


Knowledge, Skills, and Abilities
Knowledge/Skills/Abilities: Ability and willingness to adhere to EPS policies and procedures. Maintain client
confidentiality and professional boundaries at all times. Excellent written and verbal communication skills. Attention
to detail with an ability to multitask, problem-solve, and manage interpersonal conflicts when they arise. Proficient
with Adobe Creative Cloud. Work independently and as a team playerfor projects. Willing to assist with
miscellaneous duties as assigned.

Education and Experience
Experience/Education: Bachelor’s degree in marketing orrelated field. Skilled in creative vision, graphic design, and
writing. Minimum of 2 years’ experience in a managerial or directorialrole.

Application Instructions

Applicants should email a resume and cover letter to Kerri Gilson, Executive Director —